As you know the prevalence of obesity in South Africa, as well as its associated health risks, is rising rapidly. As a positive step towards shifting this trend, Discovery has launched Vitality Weight Loss Rewards — an intervention to help overweight and obese Vitality members modify unhealthy behaviour by using tracking and incentives to encourage weight-loss that is both safe and sustainable.

 

What is Vitality Weight Loss Rewards?

• It is a weight-loss journey that aims to help members lose weight in short, manageable cycles until they reach a healthier weight. They will earn rewards for participating and for reaching their goals.

• Members may take part who fall into the following categories

  • BMI >  30

  • BMI between 25 and 29.9 AND a waist circumference >94cm for males

  • BMI between 25 and 29.9 AND a waist circumference >80cm for females

 

How does Vitality Weight Loss Rewards (WLR) work?

• Activating WLR earns you 250 Vitality points

• A personalised weight-loss goal for a 12-week cycle is selected (maximum weight to lose is 11.5kg in a 12-week cycle)

• Members self-track their weight-loss weekly. Earns 20points

• Achieving their 1st goal earns them 50% of their HealthyFood spend for 3 months, and up to 2 500 Vitality points

• They will then move on to their next cycle, and will complete as many cycles as they need to reach their recommended healthier weight.

The Dietitian's role in the Weight Loss Rewards

1. Support

• Guidance on healthy eating habits and weight loss advice

• Members earn 1 000 Vitality points for their first dietitian visit of the year

2. Verified weigh-ins at the end of a cycle

• Assessments of height, weight and waist circumference 

 

 

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